ROKU*DIRECT Charge (What It Is + Is It Legit?)

✓ Legitimate

The "ROKU*DIRECT" charge is from Roku. Charge for a subscription purchased through the Roku interface (like Paramount+ or AMC+). Users often forget Roku is the middleman billing them.

🌍 US✅ Community verified
Roku

Roku

Charge for a subscription purchased through the Roku interface (like Paramount+ or AMC+). Users often forget Roku is the middleman billing them.

ROKU*DIRECT

Category

Entertainment

Avg. Charge

Variable

Country

US

Billing Cycle

Monthly

Cancel At

my.roku.com/subscriptions

Support

See website

Why does this charge appear?

When you subscribe to a streaming channel through the Roku Channel Store, Roku acts as the merchant of record for the transaction rather than the individual streaming service itself, which is why your bank statement shows ROKU*DIRECT instead of the name of the channel you signed up for. The "DIRECT" portion of the descriptor distinguishes these channel subscriptions billed through Roku's own billing system from other Roku-related charges, such as hardware purchases or Roku's own streaming service. Many customers are caught off guard by this because they associate the charge with Paramount+, AMC+, or whichever channel they intended to subscribe to, not realizing that Roku collected their payment details and handles the recurring billing on the channel's behalf.

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What should you do?

1

Log in to your Roku account

Visit roku.com and sign in to the account linked to your Roku device. This is the account that manages all billing, so make sure you are checking the correct email address associated with your Roku profile.

2

Review your active Roku subscriptions

Go to my.roku.com/subscriptions to see a full list of every channel or service you are currently subscribed to through Roku. ROKU*DIRECT charges appear when Roku acts as the billing middleman for services like Paramount+, AMC+, or other channel subscriptions purchased directly on your Roku device.

3

Match the charge amount to a specific subscription

Compare the dollar amount of the ROKU*DIRECT charge on your bank statement to the subscription prices listed at my.roku.com/subscriptions. Each active subscription will show its renewal price, helping you pinpoint exactly which service triggered the charge.

4

Cancel any unwanted Roku channel subscriptions

If you find a subscription through ROKU*DIRECT that you no longer want or do not recognize signing up for, go to my.roku.com/subscriptions and select the channel to cancel it. Canceling through this page stops future ROKU*DIRECT charges for that specific service.

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Is this charge fraudulent?

No, this is a legitimate charge from Roku. However, if you did not authorize this charge or cancelled your subscription, you may be eligible for a refund.

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